SF World
Categories
-
Behind the Scenes: SUMMER IS CALLING
Let us take you behind the scenes as home-grown beauties Georgia Fowler and Charlee Fraser grace our Summer 2020 collection on the shores of Bondi Beach. This year marks o... -
#LoveAustralia Spring 2020 Launch
Welcome to the Australian lifestyle; one you can subscribe to from anywhere in the world. With staycations the norm and local exploration aplenty, we are looking inward thi... -
The Life is Beautiful Campaign With Sarah Ellen
Introducing Sarah Ellen as Global Ambassador and Face of the ‘Life Is Beautiful’ campaign. Captured by Simon Upton in South Australia at the beautiful beaches of Glenelg, S... -
The Escape To Summer Campaign With Gabriella Brooks
Escape to Summer. A campaign featuring Australian sensation Gabriella Brooks as the new global ambassador and shot by leading Australian photographer Simon Upton on Belongi... -
The Always Seafolly Campaign with Lara Worthington
We’re taking you to the South Coast. Come behind the scenes of our latest campaign shoot at Callala Beach, best known for it’s spanning white sand and aqua blue waters. Sho... -
Summer is Calling
There’s no place like the Australian beach. We should know, our towel has been there since 1975. This season, we are calling all lovers of summer, sun and sand to join us ... -
Something Exciting is Coming: Run Don't Walk
FIRST DAY OF SUMMER Run don’t, walk! On the 1st of December, to celebrate the first day of summer, Seafolly is dropping one of a kind boxes across some of Sydney’s most i... -
Seafolly 4-Way Swimsuit
WELCOME TO FIT Discover the amazingly versatile Wrap Front Bandeau Bikini Top offering four styles in one for your best investment this season! Try wearing this fully line... -
Made for you, with your name on it!
Our swimwear is designed for you, your body and your style so it is only natural for it to have your name on it. For one day only, we invite you to make a permanent mark... -
It's Competition Time!
Hey Seafolly babes! We know more than anyone that the best summer memories are spent in babin bikinis, complimented with glowing skin, so it’s only natural that you captur... -
5 Beach Bag Must-Haves
When you are heading out to the beach, it can be easy to forget an important item or two, so we’ve put together a list of 5 beach bag must-haves. From summer essentials lik...
