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Celebrating Our Younger Selves
At Seafolly, inspiring confidence in women everywhere is at the heart of what we do. This International Women’s Day, join us as we celebrate our younger selves. The fearles... -
Core Reimagined
While exploring the rugged coastline of Magnetic Island, we took the opportunity to recapture the magic of our much-loved Core collection. Rooted in sun-drenched adventures... -
Summer Memories That Inspired Days That Stay
It’s no secret that Summer has our hearts. We live for long, sun-drenched days by the sea, salt in our hair and core summer memories that linger. Join us as our team refl... -
Behind the design of Viva Vacation
Our latest print, Viva Vacation, has made waves since its arrival. A true ode to summer nostalgia, it’s the epitome of a Seafolly statement print. Inspired by their treasu... -
Introducing, Days That Stay
Inspired by friendship, freedom, and the pull of travel, Days That Stay captures the essence of shared memories. Captured on the enchanting Magnetic Island just o... -
Meet the Face Behind the Campaign: Miquela Vos
Meet Miquela. Part-time model. Remote area nurse. All-round force of nature. Most days, she’s in scrubs. On her days off? She’s in swim. She’s the face of our new campaign ... -
Summer 25: Say Summer, Say Seafolly.
Captured on the edge of the world, where red earth meets turquoise seas, our new campaign comes to life. Join us as we follow best friends Miquela and Sam as they step into... -
Mallorca Unfiltered
If you’ve ever dreamt of running away to the Mediterranean with your besties, a suitcase full of swimsuits, and zero responsibilities, consider this your sign. Seafolly pac... -
INTRODUCING OUR LATEST CAPSULE COLLECTION
Catch the Calypso Current Set in the heart of Palm Cove, where the palms are tall, the sea sparkles, and the sunshine hits just right, our latest capsule collection was b... -
Mother’s Day 2025
This Mother’s Day, we’re heading to the beach. We’re celebrating motherhood beachside, in styles that empower, flatter, and inspire. After all, there’s no better way to c... -
Celebrating The Seafolly Woman
By Women, For Women. This International Women’s Day, we swapped our Seafolly HQ for a beachside picnic. At Seafolly, this day holds even more meaning for us. We’re not...
